2008 Essential Facts About the Computer and Video Game Industry

2008 Essential Facts About the Computer and Video Game Industry (PDF; 120 KB)
Source: Entertainment Software Association
From press release:

Forty percent of gamers are women according to a new survey released today by the video game industry’s trade group, the Entertainment Software Association (ESA). Additional findings in the ESA’s annual survey of consumer demographics and usage behaviors indicate that the average age of game players has risen to 35.

Among the survey’s main findings:

  • 65 percent of American households play computer and video games;
  • 38 percent of American homes have a video game console;
  • The average game player is 35 years old;
  • One out of four gamers are over age 50;
  • Women age 18 or older represent a significantly greater portion of the game-playing population (33 percent) than boys age 17 or younger (18 percent); and,
  • 41 percent of Americans expect to purchase one or more games this year.

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