Retail Website Performance (PDF; 457 KB)
Source: Akamai Technologies, Inc.
From press release:

Four seconds is the maximum length of time an average online shopper will wait for a Web page to load before potentially abandoning a retail site. This is one of several key findings revealed in a report made available today by Akamai Technologies, Inc. commissioned through JupiterResearch, that examines consumer reaction to a poor online shopping experience.

The report ranked poor site performance as second only to high product prices and shipping costs as leading factors for dissatisfaction among online shoppers.

Free registration required to access report.

This entry was posted on Thursday, November 9th, 2006 at 8:17 pm and is filed under Business and economics, Internet. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.