Museum Relationships with For-Profits

Museum Relationships with For-Profits (PDF; 151 KB)
Source: Solomon R. Guggenheim Foundation

For most museums operating in the current economic environment, dealings with for-profit parties with commercial interests are unavoidable. Navigating the ethical issues arising out of these types of relationships is the first and most essential step for a Museum. Once the ethical issues have been addressed, written agreements between the Museum and the for-profit should be structured to maximize the Museum’s ability to meet its ethical and legal responsibilities as a tax-exempt institution holding the public trust and charged with pursuing its charitable and educational mission.

In addition, reputational considerations should not be ignored. Negative publicity – whether justified or not – surrounding a particular venture with a for-profit can significantly damage the credibility and prestige of a Museum. Thus, even if a transaction meets a Museum’s ethical and legal criteria, a Museum must also weigh how it might be perceived by the arts and cultural community, the Museum’s audience, potential and existing donors and collaborators, trustees and the press.

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